Experts today repeat the same few tricks to assert authority yet a con remains a con.

You have been taught for 40 years that tasting experts should guide your selections and more recently that it is worthwhile paying for this advice. I ask you to see this as a giant con as with minimal, pleasurable effort, you can teach yourself how to buy by tasting. Your palate is the same as the experts so tune it up.

Experts today repeat the same few tricks to assert authority yet a con remains a con. View »

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